Distribution on a Dime
August 20th, 2007 | Posted in General“Video Content on the web . . . it’s like YouTube for Business!”
More companies than ever are taking their message to the web . . . and Loma Media is helping them
do it through cost-effective event documentation & distribution services. By capturing live events on
video, and then quickly editing and posting online, organizations are reaching wider audiences,
delivering consistent messaging, and creating an archived information asset.
Recently, several clients have called on Loma Media to provide event documentation services for
their employee communications events. One such event, held at the client’s corporate headquarters,
was immediately edited and uploaded to the company’s intranet. Over the next 48 hours, website
analytics showed that the employee audience had more than doubled. As a follow-on, the company
plans to distribute the presentation to other satellite offices on DVD, to reach those employees in the
field who don’t typically have access to the internet or intranet during work hours.
Taking Corporate Events to the Next Level
Loma Media also provided a client with video documentation for an important community relations
event. The occasion proved to be an excellent community event, with audience members including
customers, elected officials, community stakeholders, and company leadership attending. Coverage
included the context of the event – held at an iconic local landmark – with guest speakers, and coverage of the audience in attendance, along with a community-oriented trade show, demonstrating the achievements and unique aspects of the client’s project. This was designed, shot, edited, and distributed on the web as another means of community outreach.
Said Loma Media’s EVP Janet Dahle, “Because we have the right processes in place, our clients can
utilize multiple distribution platforms, quickly and efficiently, for both internal and external
communications. We’ve taken the ‘one stop shop’ into the digital domain.”

