Combining TV & radio advertising with an enhanced digital media marketing program, Loma has created multiple campaigns starring sports stars with the goal of increasing consumer awareness and market share for AAA MidAtlantic. Current campaigns star future NFL Hall of Famer Brian Dawkins, Redskins legend Brian Mitchell and NASCAR’s Michael Waltrip Racing Team with Martin Truex Jr., Clint Bowyer and Mark Martin.
We produced the video and online digital portion of Callaway Golf’s landmark product line launch in collaboration with Lamborghini, featuring the worldwide introduction of “Forged Composite.” Other projects have included the national broadcast debut and related online digital content for the Callaway uPro, the game’s only GPS device with actual aerial imagery.
We have produced more than 100 projects for the global IT services leader, working on 5 continents over the past decade. Engagements for both internal and external audiences include strategic research and positioning of major initiatives; creation and production of video and online content; execution of live events; and brand integration between print and electronic media.
As a strategic communications partner to the U.S. Department of Defense’s central R&D organization, we’ve designed communications strategies and digital content to facilitate the development of mission-critical programs and futuristic technologies. Case in point: creation of a Vision Capture™ video for the PAL program instrumental in accelerating development of the iPhone “Siri” feature.
Over the course of a long-term relationship, our team has produced the longest running show in DirecTV history, developed multiple national broadcast campaigns and created a landmark website. The nation’s satellite entertainment leader recently selected us to create multiple marketing, instructional, and training videos augmented by an on-air promotional component to support the launch of an innovative product.
The leading global interactive entertainment software company has chosen us to produce “EA Sports Game Time,” a weekly TV series that gives kids an all-access, behind the scenes look at the world of sports. Airing nationally, shot on location all across the country, the series profiles the names and games that resonates with America’s youth.
We are proud to serve as the strategic communications partner for EDGE2015, the city of San Diego’s year-long Centennial Celebration of the landmark 1915 Panama-California Exposition. Marketing and public outreach efforts include coordinated digital and print components in support of a spectacular international event designed to highlight the region’s leadership in arts & culture, innovative technology, and lifestyle trends.
We created and produced a branding spot for the world’s largest video game retailer that was named AdAge’s “TV Spot of the Week.” It debuted simultaneously on ESPN and in thousands of retail locations.
Following Conference realignment, Loma launched a major re-branding initiative for 2011-2012 that featured research, design, and execution of a new Conference logo; diverse on-air and video content for regional and national distribution; and the development and creation of in-venue, online, and social media tactics in concert with the Conference’s member institutions.
A global leader in cellular and GPS technologies, QUALCOMM chose Loma to spearhead consumer outreach for ‘Tagg-The Pet Tracker,’ a 2012 CES Design & Innovative Award Honoree. We’ve created and produced a series of online sales, marketing and instructional videos to launch the product and are currently producing national broadcast advertising.
One of California’s largest casinos has chosen us to create and execute a series of broadcast advertising campaigns that have delivered record results. In addition, we are supporting the Sycuan Band of the Kumeyaay Nation with the production of a redesigned Tribal Government website, targeted video outreach, educational initiatives and regional PSAs.
We’ve produced multiple public outreach initiatives for DHS, including an ongoing overview of the Science & Technology Directorate’s highly successful cyber-defense programs. Other projects include Air Cargo 2027, an initiative designed to speed development of airport security measures and systems.
This engagement features the creation of digital outreach content designed to educate and inspire Americans. Today, the conflict that inspired the Star Spangled Banner remains little understood or remembered. Working in concert with multiple government agencies, the national media, community organizations and the greater public, we’ve been selected by US Navy History & Heritage Command to help make this remembrance a powerful and moving experience.
Loma Media is a creative services partner specializing in the development, execution and implementation of integrated solutions that deliver results. We engage audiences with award winning creativity and global experience to provide unique, affordable, and effective communication strategies for world-class clients and emerging businesses alike.